When we say ‘burger’, your mind probably fills up with images of juicy patties with all the fixings.

As a fast food business owner, the challenge isn’t in making your burger taste delicious. The real issue is ensuring that your burger looks as good as that picture perfect image you have in your head right now when it arrives at your customer’s doorstop. 

Cracking that challenge comes down to choosing the right packaging to keep your burger intact during the delivery journey, whether that’s handled by a partner such as a food ordering app, or is being transported by the customer themselves. 

So, what's the best way to make sure your burgers arrive at their destination looking and tasting as good as they do when they leave your kitchen? In this article, we’ll be talking about the best burger packaging options that we always suggest to our customers.

What to look for in burger packaging

It doesn’t need to be fancy, but there are a few important components that go into the right burger packaging. It should:

1. Keep the burger fresh: We want a warm, juicy patty and a soft bun here. No one wants a soggy mess.

2. Keep things clean: Your packaging needs to protect your burger from spills, squishes, and any other mishaps that might ruin a perfectly good meal.

3. Be kind to the planet: Let's try to keep our planet happy while we're at it. Look for packaging that's eco-friendly.

Burger packaging to choose

It’s not just about the box, make sure to add all of these things to your basket when you’re stocking up on packaging:

• Cardboard boxes: These are the classic boxes you see everywhere. They're sturdy, reliable, and can be customised with your branding.

• Additional supplies: Greaseproof paper, handled paper bags, and other accessories can help keep your burgers fresh and secure.

• Tamper-evident stickers: If your food is getting delivered, a tamper-evident sticker proves to customers that their food hasn’t been touched during delivery.

Things to consider before you buy

Now that you’ve got a shopping list of items ready to order, here are just a few things to think about before you check out.

• The size of your burgers: Is your burger a huge, multi-patty feast, or on the smaller side? It’s important to check the dimensions of your boxes to make sure your burgers will fit. 

• Delivery or collection: If you're delivering burgers, you need to make sure they can withstand the journey by using sturdy packaging.

• Branding: Use your packaging to show off your restaurant's unique style, this is an important marketing tip that lots of restaurants forget.

The final bite

There's no one-size-fits-all answer when it comes to burger packaging. But by keeping these factors in mind, you can choose the perfect packaging to keep your customers happy and your burgers delicious.

Tags: burger packaging, burger boxes, delivery food, fast food business, marketing tips, packaging tips, packaging inspiration